Search Engine Optimization (SEO) and Web Design Trends 2011

Over the past year much more has been changed in the world of SEO (Search Engine Optimization) and web design than thought. Emergence of smart phones is going to change web access trends and on the other hand web browsers begin to follow new technologies introduced in the field of web design.

According to new web trends, web design is getting merged with SEO. SEO professionals are getting excited by hearing this terrific news but same news is becoming a cause for web designers to spend their nights sleepless for making websites search engine friendly as well as user-friendly at the same time.

Focus of this post is to share some trends related to web design and SEO that will be most favorable during this year and will maximize the chances of increasing online visibility of a website.

HTML Multiheaders

Design evolution has made HTML multiheaders tremendously more compelling and useful. The best example in this regard is unbounce. It is best solution for placing more content on single page specially on homepage of a website. Users can see all of your provided information without visiting other pages.

Illustrative Designing

Design should be illustrative that provide clear image to your clients in a very first look. All this can be achieved with the help of CSS technology that gives a good look to your design as well as make those different design elements easy to understand by search engines.

Infographical Representation

It makes site truly different and give you advantage in shape of getting natural links. Provided image below is the best example of infographics use which describes the flickr user model.

User Badges

One of the interesting ways to attract visitors is to provide user badges or distribute points among the users. It helps in achieving user inspiration to keep attaching with a website and convey your message according to strength of their communication channel.

Triggering Use of Call-to-Action

Call-to-action is the way to make your audience to move around your website and it considered a best practice to enhance the page views. But improper use of call-to-action can confuse visitors instead of overwhelming to take action.

Reuters.com is the best example in this regard because they use call-to-action links at the end of each article which keeps them far from dispersing their focus by following some link that leads article reader in some other direction.