MARKETING 101

MARKETING 101

Paul McCarthy is one of Australia’s most successful business growth specialists.Author of the acclaimed book, ’8 Steps to a Remarkable Business.’ Paul is an award winning speaker on the topics of sales,marketing and business growth. Paul is recognized as a leading authority on small business success strategies.

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The Big Aha! by Paul McCarthy

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Over the past seven years I have been invited to speak to hundreds of business groups, corporate companies, MLM organisations and professional sales teams, all with one purpose — show them what has been preventing them from MAKING MORE MONEY. While the topics I’m requested to deliver may vary, what the audience is always looking for remains the same […]

The-Bootstrappers-Bible

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Well, since you bought this manifesto, chances are that you qualify! For me, a bootstrapper isnʼt a particular demographic or even a certain financial situation. Instead, itʼs a state of mind. Bootstrappers run billion-dollar companies, nonprofit organizations, and start-ups in their basements. A bootstrapper is determined to build a business that pays for itself every day. In many ways, […]

Bounce Back

Do you become stressed or drained when you are faced with sales rejections, challenging objections or not reaching your sales targets? Do complaint calls, demanding clients or impatient Customers make you feel tense and uptight? Too many people sales and customer service teams are under performing, or leaving their professions, simply because they are unable […]