What is Multi-Touch Attribution? Multi-touch attribution is a measuring technique used in marketing to determine the value each touchpoint has in driving conversions in the consumer journey.
Greetings from Russia. I’m attending at a G20 conference up here this week. It’s a great place. If you haven’t been here yet, you should!
The G20 Young Entrepreneurs’ Alliance (G20 YEA) is a global network of young entrepreneurs and the organizations that support them. It is a non-profit network established in 2003 with the endorsement of then Prime Minister John Howard with the sole purpose of being the peak body for young entrepreneurs. With the aim of championing the importance of young entrepreneurs to the G20 member nations and to share examples and practices, G20 2013 is being held in Russia with more than 400 young entrepreneurs among whom I, Mr. Prabin Gautam is one of them.
The Enterprise Network for Young Australians (ENYA) team came up with, below recommendations :
G20 YEA VISION: 21 Century is the Century of The Entrepreneur
Summit Theme: Create & Empower Young Entrepreneur to create Jobs for Youth
Summit Goal: How to drop youth unemployment below 10% by 2020
Next Step: In Australia 2014, Practical Action sessions workshop to work out how each country can make this happen
Day 1 – June 15, 2013
My journey began with an optional site-seeing tour of Moscow. The sites were magnificent and I became completely immersed in the experience of being here. The opening ceremony was very special since there were many government officials welcoming the world’s talented young entrepreneurs.
The event included an official welcome from the Ministry of Economic Development of the Russian Government, Moscow City Government, OPORA the All Russian organisation for Small and Medium Sized Businesses and the Federal Agency on Youth Affairs.
The event included keynote speakers like Jonathan Ortmans, President of Global Entrepreneurship Week and Jeff Hoffman, Founder and CEO of Priceline, uBid and ColourJar. I was drowned with excitement to be in front of these great personalities and I felt proud to represent Australia as one of the delegates at the G20 Young Entrepreneurs’ Alliance
Day 2 – June 16, 2013
Today is my second day in Moscow, Russia. All the board members and delegates had a panel discussion on how G20YEA member organizations and entrepreneurs representing previous communiqués could impact on entrepreneurship ecosystems in their own countries.
The main objective of this day was to discuss and look forward to changing the entrepreneurial landscape and to create wealth and jobs. We covered various topics while discussing such areas as access to finance for entrepreneurial growth ventures, eco-systems promoting innovative companies, IT and green growth innovation and social business.
It certainly was unique as I had opportunities to have many valuable discussions with some of these great personalities. It was awesome to hear their various views. I really felt so fortunate and overwhelmed to be a part of this G20 conference. So stay connected as I will be reporting further on events in my next newsletter.
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