What is Multi-Touch Attribution? Multi-touch attribution is a measuring technique used in marketing to determine the value each touchpoint has in driving conversions in the consumer journey.
This year, we saw the huge impact of digital marketing, especially for start-up businesses. Sharing information has become handy than before, making it much easier to drive product awareness and promote your services.
However, to keep up with your competition, you must get along with the trends in technology. As we get closer to 2020, let’s take a minute to think critically about the impact of the rapid change in technology to your business.
You can take advantage of the existing business techniques that are useful and proven successful but also try to understand where technology is heading to in the future. But understanding where technology is heading towards in the future is crucial.
Your business will flourish if you keep and eagerly reach out to new customers in a more proactive way. You don’t want to get left behind, right?
In this blog we have shared with you the 3 Best Digital Marketing Strategies this coming 2020 that you should consider implementing for your business.
1. Messaging Apps
Many companies will start shifting their focus on how to utilise the use of private messaging apps. as 2020 approaches. Smartphone apps like Viber, WhatsApp, and WeChat are already recognised and are gaining popularity. And Companies are embracing the use of private apps as well as private messaging groups in replacement for emails.
Many businesses will still continue to use chatbot. Chatbots are effective software programs that communicate with website visitors and customers. They interact naturally with people who are viewing the site. They can also answer queries in real-time.
This 2020, using Artificial Intelligence for businesses will increase rapidly. AI uses a combination of different features like chatbots and voice assistants to instantly answer any queries. Just like Alexa and Siri that provides excellent Customer support.
If you are running a business, it’s critical to learn and understand the current marketing trends. You should be able to keep up where digital marketing is heading towards in the future.
This 2020, do you want to assess how well your business is adapting to digital media and technology?
As your trusted business growth partner, we are committed to help your business thrive in 2020 and beyond.