Best 7 Steps to Prospect for Larger Clients Using LinkedIn

Best 7 Ways to Prospect for Larger Clients Using LinkedIn

LinkedIn is ranked as the major social network for businesses. With over 450M members, LinkedIn is at the forefront of connecting B2B buyers and sellers. You can find your best prospects from any job titles and companies on LinkedIn.

However, the struggle here is to benefit from this service, and if you are wondering why it’s not working for you, here are 7 steps to prospect for prospecting quality leads using LinkedIn.

  1. Draw your ideal client’s persona

You cannot sell your services until there is a clear picture of what your ideal clients look like. Often this is a deciding factor in choosing which online and offline networks to be involved in , so that you can better target your prospect.

  1. Be active in the areas where your prospects are

The next step is to look into the groups where your prospects have joined and are actively involved. Join the most relevant ones that fit your target audience.

  1. Show your recognition and influence

Being part of a group means becoming involved. The best way to gain recognition and influence is to help others gain recognition and become influential. True leaders serve others.

  1. Always prospect

To prospect means to look forward, to exercise foresight. Without it, you cannot grow your business. Once you have reached this level, more business will come your way from the momentum you’ve built. The reality is never give up prospecting.

  1. Ask for business

In the new and enlightened era of “inbound marketing,” marketers believe that an “outbound” sales call is now considered to be improper. But it takes a salesperson to close new business. That means prospecting. Simply put, if you don’t prospect and ask for business, you will fail in the final stages of achieving a sale.

  1. Follow, snoop, and connect

Once you have set your targeted clients you can easily find them by using two separate methods. The first one is to conduct a People Search – where you find them direct. The second level connection is the Advanced Search – where you filter the results by a company name, industry or location.

Next, look at the profiles of the decision makers from these companies. Once you do, an interesting thing will happen—they will receive a notification that someone has viewed their profile and they won’t be able to resist not looking at yours. In response, send them an invitation to connect. However, be sure to personalise the message.

Even if you do not have an email address, it is possible to connect with them because you have a connection in common by selecting the “Get introduced through a connection” option. Join business groups. This will allow you to follow other group members to view their activity.

  1. Make contact

Once you have connected with your targeted client, make sure the only promotion you do is by adding the URL to your website in your signature. An often-overlooked way to make contact is to attend offline events. Look for events that the targeted company or clients are sharing through upcoming events.

Learn how to leverage LinkedIn for generating quality leads and referrals:

LinkedIn Workshop Melbourne – 10th April 2018

LinkedIn Referrals Masterclass – 19th April 2018

Limited Seats: BOOK NOW

visadmin | info@visnetwork.com.au

Related Posts

According to Statista, Android apps reached 3 million marks and the current rate of its growth is more than 1300 apps per day. This clearly shows that the rate at which mobile apps are succeeding knows no limits and hence the bar has raised to put the apps that stand out in the market. People […]

Did you know around 4 billion people from an estimated population of 7.6 billion use the internet around the world? Yes, that’s right! More than half the world’s population are using the internet. Online marketing today is absolutely essential. No matter what business or industry, you’re always on to reach out to new and potential […]

The growth in online marketing has reached new heights. It has become a compulsion for every business to build their online marketing presence to be keep ahead of their competitors. Are you keeping up with the latest Online Marketing trends? Are you ready to take a look at the online marketing trends that are going […]

Leave a Reply

Your email address will not be published. Required fields are marked *

one × five =